Press Kit

Launched in December 2012, My Morning Routine published a brand new, inspiring morning routine every Wednesday for six and a half years. In total we published 341 morning routine interviews from people living all over the world, and sent 2,214,300 emails to our newsletter subscribers.

Founded by Michael Xander and Benjamin Spall, we published only the most diverse, inspirational, and unique routines around; personally pursued by us.

Book Coverage

For publicity regarding our book, please contact our publicist at Portfolio/Penguin, Marisol Salaman, at (212) 366-2142, or send her an email.


If you’re writing a story about us you’re very welcome to use any of the images contained in this folder, without the need to credit us for each image, assuming you’ve already provided a link back to us as part of your piece.

The folder contains our logo (various sizes) and website screenshots of two of our morning routines. We encourage you to use our screenshots (cutting them down to size, if necessary) ahead of making your own.

Also contained in the folder is an extended version of our story, and some key findings: a few thing we’ve learned since launching My Morning Routine.

Media Coverage

To date we’ve been featured in the New York Times, the New York Observer, Quartz, Entrepreneur, Business Insider, Inc. Magazine, CNBC, the Sunday Times, the Financial Times, Bloomberg, Refinery29, Forbes, L’Express, the Telegraph, Cosmopolitan, Thrive Global, and many more blogs, magazines, and newspapers, large and small.

Everything you need for your story should be on this page. If you need anything else (or you’d like to interview us) please contact us now.